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CONSUMER BEHAVIOUR: BEHAVIOURAL ASPECTS OF MARKETING /

RICH, CHRIS

CONSUMER BEHAVIOUR: BEHAVIOURAL ASPECTS OF MARKETING / RICH, CHRIS - [S.N] : BUTTERWORTH HEINEMANN ، 1994 - 414 P

Subjects--Topical Terms:
CONSUMER BEHAVIOR

Dewey Class. No.: 306.3 / R C

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CONSUMER BEHAVIOUR: BEHAVIOURAL ASPECTS OF MARKETING /

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