TY  - BOOK
AU  - HAWKINS,DEL I.
AU  - BEST,REGER J.
AU  - CONEY,KENNETR A
TI  - CONSUMER BEHAVIOR: IMPLICATION FOR MARKETING STRATEGY , 6TH ED / 
U1  - 658.8342 
PY  - 1994///
CY  - [S.N] : 
PB  - RICHARD D. IRWIN, INC ، 
KW  - UNITED STATES
KW  - MARKETING
KW  - CONSUMER BEHAVIOR
KW  - MARKETING - STRATEGY
KW  - MARKET SURVEY
ER  -