00425nam a2200169Ia 4500003000400000008004100004040001600045082001500061100001600076245003000092700002500122260003000147300000800177650002300185650003300208650001400241GCL140319s9999    xx            000 0 eng d  aGCL / cGCL04a658.8bP M1 aPETER, RANL10aMARKETING / cPETER, RANL1 aCHURCHILL, GILFERT A  a[S.N] : bIRWIN ، c1994  a70304aSTRATEGIC PLANNING04aORGANIZATIONAL EFFECTIVENESS04aMARKETING