CRAVENS, DAVID W <br/><br/>
STRATEGIC MARKETING /  
CRAVENS, DAVID W 
 - [S.N] :   IRWIN ،   1997 
 - 670 P 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING - DECISION MARKETING<br/>MARKETING<br/>MARKETING - MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / C S