TY  - BOOK
AU  - BOYD,HARPER
AU  - WALKER,OUVILLE C
AU  - LARRECHE,JEAN CLAUDE
TI  - MARKETING STRATEGY: PLANNING AND IMPLEMENTATION / 
U1  - 658.802 
PY  - 1995///
CY  - [S.N] : 
PB  - IRWIN ، 
KW  - MANAGEMENT
KW  - MARKETING
KW  - MARKETING - MANAGEMENT
ER  -