TY - BOOK AU - LACKMAR,JANET TI - COLLABORATING TO COMPETE: USING STRATEGIC ALLIANCES AND ACQUISITIONS IN THE GLOBAL MARKET PLACE / U1 - 658.16 PY - 1993/// CY - [S.N] : PB - Macmillan Publishing Company ، KW - MARKETING - DECISION MARKETING KW - MARKETING KW - MARKETING - PLANNING KW - MARKETING - MANAGEMENT ER -