TY  - BOOK
AU  - WHEELWRIGHT,STEVEN C.
AU  - CLARK,KIM B.
TI  - MANAGING NEW PRODUCT AND PROCESS DEVELOPMET: TEXT AND CASES / 
U1  - 658.575 
PY  - 1993///
CY  - [S.N] : 
PB  - THE FREE PRESS ، 
KW  - CASE STUDIES
KW  - MANAGEMENT
KW  - PRODUCT - MANAGEMENT
KW  - NEW PRODUCTS
KW  - PRODUCTS PLANNING
ER  -