TY  - BOOK
AU  - LYLE,JACK
AU  - MCLEOD,DOUGLAS B
TI  - COMMUNCATION, MEDIA CHANGE / 
U1  - 302.2 
PY  - 1992///
CY  - [S.N] : 
PB  - MAYFIELD PUBLISHING COMPANY ، 
KW  - COMMUNICATION - TECHNOLOGICAL
KW  - MASS MEDIA -TECHNOLOGICAL INNOVATION
ER  -