TY  - BOOK
AU  - LOWERY,SHEARON
AU  - DE FLEUR,MELVIN
TI  - MILESTONES IN MASS COMMUNICATION RESEARCH: MEDIA EFFECTS / 
U1  - 302.23 
PY  - 1994///
CY  - [S.N] : 
PB  - LONGMAN ، 
KW  - MASS MEDIA
KW  - COMMUNICATION
KW  - MASS SOCIETY
ER  -