<?xml version="1.0" encoding="utf-8" ?> <rss version="2.0" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"> <channel> <title> <![CDATA[ Search for 'su:&quot;MARKETING - MANAGEMENT&quot;']]> </title> <!-- prettier-ignore-start --> <link> /cgi-bin/koha/opac-search.pl?q=ccl=su%3A%22MARKETING%20-%20MANAGEMENT%22&#38;sort_by=relevance&#38;format=rss </link> <!-- prettier-ignore-end --> <atom:link rel="self" type="application/rss+xml" href="/cgi-bin/koha/opac-search.pl?q=ccl=su%3A%22MARKETING%20-%20MANAGEMENT%22&#38;sort_by=relevance&#38;format=rss" /> <description> <![CDATA[ Search results for 'su:&quot;MARKETING - MANAGEMENT&quot;' at ]]> </description> <opensearch:totalResults>18</opensearch:totalResults> <opensearch:startIndex>0</opensearch:startIndex> <opensearch:itemsPerPage>50</opensearch:itemsPerPage> <atom:link rel="search" type="application/opensearchdescription+xml" href="/cgi-bin/koha/opac-search.pl?q=ccl=su%3A%22MARKETING%20-%20MANAGEMENT%22&#38;sort_by=relevance&#38;format=opensearchdescription" /> <opensearch:Query role="request" searchTerms="q%3Dccl%3Dsu%253A%2522MARKETING%2520-%2520MANAGEMENT%2522" startPage="" /> <item> <title> MARKETING MANAGEMENT / </title> <dc:identifier>ISBN:0130497150</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=5673</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By KOLTER, PHILIP.<br /> نيويورك : PRENTICE HALL .<br /> 25 CM ؛ 706 P.<br /> 0130497150 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=5673">Place hold on <em>MARKETING MANAGEMENT / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=5673</guid> </item> <item> <title> No title </title> <dc:identifier>ISBN:1578516005</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=5727</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By JAIN, D.K.<br /> نيويورك : HARVARD BUSINESS REVIEW ، 2002 .<br /> 24 CM ؛ 197 P.<br /> 1578516005 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=5727">Place hold on <em></em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=5727</guid> </item> <item> <title> BUSINESS MARKETING STRATEGY: CASES CONCEPTS AND APPLICATIONS / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=11662</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By SHAPIRO, BENSON P..<br /> [S.N] : IRWIN ، 1995 .<br /> 580 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=11662">Place hold on <em>BUSINESS MARKETING STRATEGY: CASES CONCEPTS AND APPLICATIONS / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=11662</guid> </item> <item> <title> BUSINESS MARKETING STRATEGY: CONCEPTS AND APPLICATIONS / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=11669</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By SHAPIRO, BENSON P..<br /> [S.N] : IRWIN ، 1995 .<br /> 354 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=11669">Place hold on <em>BUSINESS MARKETING STRATEGY: CONCEPTS AND APPLICATIONS / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=11669</guid> </item> <item> <title> PROMOTIONAL STRATEGY: MANAGING THE MARKETING COMMUNICATIONS PROCESS / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=11818</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By ENGEL, JAMES F..<br /> [S.N] : IRWIN ، 1991 .<br /> 624 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=11818">Place hold on <em>PROMOTIONAL STRATEGY: MANAGING THE MARKETING COMMUNICATIONS PROCESS / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=11818</guid> </item> <item> <title> STRATEGIC MARKETING / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=13138</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By CRAVENS, DAVID W.<br /> [S.N] : IRWIN ، 1997 .<br /> 670 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=13138">Place hold on <em>STRATEGIC MARKETING / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=13138</guid> </item> <item> <title> STRATEGIC MARKETING: CASES, CONCEPTS &amp; CHALLENGES / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=13368</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By ATKINSON, JOHN.<br /> [S.N] : HARPER COLLINS COLLEGE PUBLISBERS ، 1996 .<br /> 283 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=13368">Place hold on <em>STRATEGIC MARKETING: CASES, CONCEPTS &amp; CHALLENGES / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=13368</guid> </item> <item> <title> MARKETING STRATEGY: PLANNING AND IMPLEMENTATION / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=13394</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By BOYD, HARPER.<br /> [S.N] : IRWIN ، 1995 .<br /> 392 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=13394">Place hold on <em>MARKETING STRATEGY: PLANNING AND IMPLEMENTATION / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=13394</guid> </item> <item> <title> UNDERSTANDING SERVICES MANAGEMENT: INTERGRATING MARKETING ORGANIZATIONAL BEHAVIOUR OPERATIONS AND HUMAN RESOURCE MANAGEMENT / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=13889</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By GLYNN, WILLIAM J.<br /> [S.N] : JOHN WILEY AND SONS. INC ، 1995 .<br /> 485 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=13889">Place hold on <em>UNDERSTANDING SERVICES MANAGEMENT: INTERGRATING MARKETING ORGANIZATIONAL BEHAVIOUR OPERATIONS AND HUMAN RESOURCE MANAGEMENT / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=13889</guid> </item> <item> <title> COLLABORATING TO COMPETE: USING STRATEGIC ALLIANCES AND ACQUISITIONS IN THE GLOBAL MARKET PLACE / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=14485</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By LACKMAR, JANET.<br /> [S.N] : Macmillan Publishing Company ، 1993 .<br /> 284 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=14485">Place hold on <em>COLLABORATING TO COMPETE: USING STRATEGIC ALLIANCES AND ACQUISITIONS IN THE GLOBAL MARKET PLACE / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=14485</guid> </item> <item> <title> MARKETING PRINCIPLES / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=16014</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By ASSAEL, HENRY.<br /> [S.N] : HARCOURT BRACE &amp; COMPANY,PUBLISHERS ، 1993 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=16014">Place hold on <em>MARKETING PRINCIPLES / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=16014</guid> </item> <item> <title> RETIAL POWER PLAYS FROM TRADING TO BRAND LEADERSHIP STRATEGIES FOR BUILDING RETAIL BRAND VALUE / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=16176</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By WILEMAN, ANDREW.<br /> [S.N] : MACMLLAN PUBLISHING COMPANY ، 1997 .<br /> 280 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=16176">Place hold on <em>RETIAL POWER PLAYS FROM TRADING TO BRAND LEADERSHIP STRATEGIES FOR BUILDING RETAIL BRAND VALUE / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=16176</guid> </item> <item> <title> PRINCIPLES OF MACRECONOMICS, 5th ed / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=16762</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By RUFFIN, ROY J..<br /> [S.N] : HARPER COLLINS COLLEGE PUBLISBERS ، 1992 .<br /> 470 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=16762">Place hold on <em>PRINCIPLES OF MACRECONOMICS, 5th ed / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=16762</guid> </item> <item> <title> COLLABORATING TO COMPETE: USING STRATEGIC ALLIANCES AND ACQUISITIONS IN THE GLOBAL MARKET PLACE / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=16777</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By LACKMAR, JANET.<br /> [S.N] : ABT AKVERT SKIRA S.A ، 1993 .<br /> 284 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=16777">Place hold on <em>COLLABORATING TO COMPETE: USING STRATEGIC ALLIANCES AND ACQUISITIONS IN THE GLOBAL MARKET PLACE / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=16777</guid> </item> <item> <title> PERSPECTIVES ON MARKETING MANUFACTURING V.3 / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=17014</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By BAKER, MICHEL.<br /> [S.N] : JOHN WILEY AND SONS. INC ، 1993 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=17014">Place hold on <em>PERSPECTIVES ON MARKETING MANUFACTURING V.3 / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=17014</guid> </item> <item> <title> MARKETING MANAGEMENT / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=17530</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By CACHIN,FRANCOISE.<br /> [S.N] : MACMILLAN PUBLISHING COMPANY ، 1993 .<br /> 714 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=17530">Place hold on <em>MARKETING MANAGEMENT / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=17530</guid> </item> <item> <title> MARKETING MANAGEMENT / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=17869</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By IENAGA, SABURO.<br /> [S.N] : MACMILLAN PUBLISHING COMPANY ، 1993 .<br /> 417 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=17869">Place hold on <em>MARKETING MANAGEMENT / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=17869</guid> </item> <item> <title> FAST TRACK MARKETING: IMPLEMENTING INNOVATIVE TACTICS IN THE GOLBAL MARKET PACE / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=19577</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By HATHAWAY BATES, JOHEN.<br /> [S.N] : VAN NOSTRAND REINHOLD ، 1993 .<br /> 330 P </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=19577">Place hold on <em>FAST TRACK MARKETING: IMPLEMENTING INNOVATIVE TACTICS IN THE GOLBAL MARKET PACE / </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=19577</guid> </item> </channel> </rss>
