000 00609nam a2200217Ia 4500
003 GCL
008 140319s9999 xx 000 0 eng d
040 _aGCL /
_cGCL
082 0 4 _a658.802
_bR B
100 1 _aSHAPIRO, BENSON P.
245 1 0 _aBUSINESS MARKETING STRATEGY: CONCEPTS AND APPLICATIONS /
_cSHAPIRO, BENSON P.
700 1 _aRANGAN, KASTURI
700 1 _aMORIARTY, ROWLAND T.
260 _a[S.N] :
_bIRWIN ،
_c1995
300 _a354 P
650 0 4 _aCASE STUDIES
650 0 4 _aPRODUCT - MANAGEMENT
650 0 4 _aINDUSTRIAL MARKETING
650 0 4 _aMARKETING - MANAGEMENT
942 _2ddc
_cBK
999 _c11669
_d11669