000 00515nam a2200181Ia 4500
003 GCL
008 140319s9999 xx 000 0 eng d
040 _aGCL /
_cGCL
082 0 4 _a658.802
_bH M
100 1 _aHISRICH, ROBERT D.
245 1 0 _aMARKETING DECISIONS FOR NEW AND MATURE PRODUCTS /
_cHISRICH, ROBERT D.
700 1 _aPETERS, MICHAIL P.
260 _a[S.N] :
_bMACMILLAN PUBLISHING COMPANY ،
_c1991
300 _a516 P
650 0 4 _aPRODUCT - MANAGEMENT
650 0 4 _aNEW PRODUCTS
942 _2ddc
_cBK
999 _c20895
_d20895